Montreal, Canada, Sept 17, 2008 – ICP Solar Technologies Inc. (OTCBB: ICPR.OB, FRANKFURT: K1U.F), a developer, manufacturer and marketer of solar panels and products, today selected Eight Inc. to help drive innovations under the rejuvenated iSun® brand.
Eight Inc. has been selected by ICP Solar Technologies to help create new high end solar solutions for active urban customers. Eight Inc. is a recognized leader in its field – specializing in creative retail environment and design innovation for technology leading companies. Their worldwide clients include Apple Stores, Nokia, Virgin Airways, and Coach.
“Our solar brands combined with high end solar engineering allow us to enthuse our target audience with cool and inspirational products. Eight Inc. is recognized internationally as an innovator in the landscape of architecture and design and has robust experience in specialized design for worldwide brands. Eight Inc. will help to attract this audience which is living in a mobile and digital environment and should seamlessly embrace mobile solar chargers” says Laurent Lafite Vice President Marketing & Business Development for ICP Solar. “We are thrilled to be working with Eight Inc. to invent new customer interfaces and take the ultimate solar experience to the next level.” added Lafite.
“ICP Solar is engaged in strategic development for new vertical downstream markets, and we look forward to a long and productive relationship with Eight Inc. as ICP Solar continues to create new distribution channels with emerging mobile solar applications, as we have done with the Sunsei® brand in more than 50 countries. Sunsei® solar products are the most innovative and reliable products of their kind. Their modularity, reliability and design will be quickly embraced and become a part of everyone’s lifestyle experience.” said Sass Peress, CEO and Chairman of ICP Solar Technologies.
ICP Solar is a developer, manufacturer and marketer of solar panels, solar cell based products, solar monitoring software and solar power management solutions. Through the application of its own intellectual property and next-generation technologies, the Company aims to be the solar industry's innovation leader. For the past 20 years, ICP Solar has been a lead innovator in the consumer solar market and has now begun to apply that same innovation philosophy to the OEM, rooftop and power generation segment of the solar industry. ICP Solar's management has over 50 years of experience in the renewable energy sector. ICP Solar markets its products under its Sunsei brand of solar products and is the North American licensee of the Coleman(R) brand in the solar charger category. ICP Solar is also helping the environment by offering these solar technologies and green solutions to the renewable energy sector. The company's headquarters are located in Montreal, Canada, with an R&D center in St. John’s Canada and additional locations in the USA, Ireland, France and the UK. Additional information may be found at www.icpsolar.com
Founded in 1989, Eight Inc. is an architecture and design studio creating Environments, Products and Communications that provide simple, honest and relevant solutions to the unique design needs of each client. With offices in San Francisco, New York and Honolulu, Eight Inc. is recognized internationally as a leader in architecture and design, and has won distinguished awards for clients such as Apple, Coach and Virgin Atlantic Airways. Corporate information on Eight Inc. Agency may be found at www.eightinc.com.
This release may contain forward-looking statements. Often, but not always, forward-looking statements can be identified by the use of words such as "expects," "plans," "estimates," "intends," "believes," "could," "might," "will" or variations of such words and phrases. Forward-looking statements involve known and unknown risks, uncertainties, and other factors which may cause the actual results, performance, or achievements of ICP Solar Technologies Inc. to be materially different from any future results, performance, or achievements expressed or implied by the forward-looking statements. These statements are based on management's current expectations and beliefs and are subject to a number of risks and uncertainties which are described under the caption "Note Regarding Forward-looking Statements" and "Key Information - Risk Factors" and elsewhere in ICP Solar Technologies Inc.’s Annual Report for the fiscal year ended January 31,2008, as filed on EDGAR at www.sec.gov. The risk factors identified in ICP Solar Technologies Inc. Annual Report are not intended to represent a complete list of factors that could affect ICP Solar Technologies Inc. Accordingly, readers should not place undue reliance on forward-looking statements. ICP Solar Technologies Inc. does not assume any obligation to update the forward-looking information contained in this press release.
ICP Solar Technologies Inc:
Laurent Lafite
Tel: 514-270-5770
Email: Llafite@icpsolar.com
Ingrid Castro
Tel: 415 434 8462
Email: castro@eightinc.com
Chris Witty
Tel: 646-438-9385